The Next Big Shift in Television Technology

Television technology has taken some remarkable steps over its lifetime. But, we may be standing at the precipice of yet another great leap in the technology behind our TV sets. The cutting edge 4k televisions currently in our living rooms may be the thing of yesterday if this new television technology has its way.

So, what exactly are these changes and what do they mean for our television experience?

HDR

This new technology is known as HDR, but what is it? It is a television picture that has a greater contrast between light and dark. Recently released cameras and smart phones are already utilising this technology, which works by taking several photos in short bursts which then create the high contrast final image. It works with videos as the technology used initially to capture the video is of higher quality than previously used.

As a result higher quality blacks and whites are produced, resulting in more detail in the overall image allowing you to tell the difference between levels of darkness on your screen. HDR, therefore, brings the image on screen closer to the reality of what the human eye sees and creates a more authentic viewer experience. It is the beginning of a truer realism on our television screens.

The Effect on Viewing

Today, 4K televisions are all the rage as they offer more pixels than 1080p, leading to finer textures and detail for your viewing experience. But HDR makes the colour in your picture that much more vibrant and real to create a marked difference from the 4K experience.

The ability to be both lighter and darker than the standard television unit is integral here. A sunny scene in a movie, such as in a desert, will appear much more like natural sunlight than ever before. As this television set becomes more available in homes it will become a standard technology to use in the film and television industry and create a much more realistic viewing experience in all media.

Availability

But when will these television sets become available?

They are available right now. Both Amazon Prime and Netflix stream HDR ready content, so if you have one of these impressive televisions then you can enjoy the benefit of this method of filming today! It is also something that these streaming giants have promised for all of their programming going forward and seems to be the future of our mainstream viewing experience imminently.

If you have any enquiries about our products and the technology that powers them, please don’t hesitate to contact us on 0121 327 3273. Our friendly team of experts are happy to help.